Cosplay and Creative Marketing

In a world where social media is king and internet personalities have more reach than several AAA studios combined twice over, Creative Marketing has becoming a standard. Cosplay especially has been tapped into as a marketing methodology to sell video games and reach a broader audience. This panel is designed to explore the strengths of using heavy social influencers in video game marketing especially focusing on cosplay. It is hosted by Leeleethebunny, BelleChere, Bethany Maddock.

Panelists

Lindsay Aries [Professional SFX Cosplayer, Leeleethebunny Cosplay], BelleChere [Professional Cosplayer, BelleChere Costumes], Bethany Maddock [Professional Cosplayer, Bethany Maddock Cosplay], Lucky Grim Creative [Professional Cosplayer, Lucky Grim Creative]